When speaking about Fender the image of the Stratocaster comes to everybody's mind. The commercial success of Fender is iconic and none of the guitar manufacturers in the world was able to sell their electric guitars as Fender did, and it goes on until today.
In 1946 Clarence Leonidas Fender, also called Leo Fender, founded the Fender Electric Instrument Manufacturing Company in Fullerton, California.
Fender is famous for it’s electric guitars and bass guitars but the manufacturer produces and distributes also acoustic guitars, electric basses, mandolins, banjos, electric violins, guitar amplifiers, bass amplifiers and PA equipment, found in nearly every genre: rock ‘n’ roll, country and western, jazz, rhythm and blues, and many others.
The legendary Fender instruments such as the Telecaster and Stratocaster guitars and Precision and Jazz bass guitars are globally recognized as design classics. Today Fender not only continues to make their iconic instruments but also own other well renowned musical instruments brands such as: Squier, Jackson, Charvel and Gretsch guitars. Furthermore Fender does a collaboration with Eddie Van Halen to make the EVH guitars and amplifiers.